When I tell people that I’m a project manager, the first question I usually get is, “That sounds awesome. But what exactly do you do?”
Today I want to answer this question in case you’ve been hearing about project managers lately and are not sure what a project manager is, or what a project manager can do for your business.
A PROJECT MANAGER TAKES YOUR GOALS AND TURNS THEM INTO DETAILED, ACTIONABLE PLANS
This is quite possibly the most important thing (and my favorite thing!) that a project manager can do for you.
As a creative, you are able to come up with ideas and things you want to do every hour of every day. But when it comes to actually turning those ideas into a reality? That’s when things can get hard, overwhelming, and stressful.
A project manager is able to fully hear and understand your ideas, goals, and aspirations and then create a detailed, step-by-step plan to make them happen.
This means that you have a roadmap to get from where you are now to launching that new signature service or course, creating content on a regular schedule, finally launching that podcast, etc.
Instead of getting bogged down in trying to figure out how to make something happen, you can hop on a call with your project manager and they’ll develop and deliver that project plan to you.
Then, all you have to do is execute it.
A PROJECT MANAGER KEEPS YOU AND YOUR TEAM ON TASK
After creating and delivering the project plan, the project manager’s job is to keep everyone on task.
This means checking in regularly with you (and your team, if you have one working with you on the project), making sure everyone is on track to meet their deadlines, etc.
What this does is keep you accountable for actually executing the plan that was created. It means that your ideas come to fruition, instead of being abandoned because of stress, overwhelm, or not knowing how to do something.
Your project manager may check in using Slack, email, Voxer, etc -- whatever you determine is the best method when they join your team.
A PROJECT MANAGER HELPS YOU OVERCOME ROADBLOCKS
When you hire a project manager, you are bringing on someone who is going to help you achieve what you want. This means that as you move through the execution phase, if you have a question or come to a roadblock, your project manager is there to help solve the problem.
You have someone on your team who knows how to do what you want to do -- this means that they are a valuable resource, and will do everything they can to help you move past any roadblocks that show up.
Project managers also have a network of other professionals that they know and can recommend. So if you get stuck on copywriting and decide you want to hire it out, your project manager should be able to recommend copywriters for you to talk to.
A PROJECT MANAGER FOCUSES ON MANAGEMENT, NOT IMPLEMENTATION
This is one of the most important things about hiring a project manager. 99% of the time, when you hire a project manager you are hiring someone to MANAGE. They are not going to implement, or do the work of a copywriter, virtual assistant, graphic designer, Facebook ads manager, etc.
This is because their sole focus needs to be on managing your projects. By not doing any of the implementation, the project manager can better keep you and your team on task, be there to help overcome any roadblocks, set and lead team meetings, pull together reports on the project’s progress, etc.
A project manager may have an implementation team of their own, which means you wouldn’t need to hire anyone else. Or the project manager may work solo, which means you also need to hire someone to implement the plan with you.
Are you interested in learning more about what a project manager can do for your business? Click here to see the ways we can work together!